The NFL is full of personalities—from lovable football dads to coaches who seem like they’d scowl at a puppy. But not all head coaches are created equal when it comes to likeability.
Some are easy to root for, while others… well, let’s just say their vibes are questionable. So, let’s rank all 32 NFL head coaches, from the least to the most likeable.
32. Sean Payton (Denver Broncos)
Ah, Sean Payton. The guy who came in, trashed the last regime, and then proceeded to win fewer games than Nathaniel Hackett at one point. If arrogance were a Super Bowl, he’d have at least six rings. But alas, he has just one—and a lot of attitude.
31. Mike Vrabel (New England Patriots)
Big Belichick energy. We’re still adjusting to the idea of the Patriots being “normal,” but hiring Vrabel doesn’t exactly make them feel warm and fuzzy. He’s tough, surly, and likely to outbench press half his own team.
30. Aaron Glenn (New York Jets)
Glenn was a great player, but being the head coach of the New York Jets means you’re automatically going to take some flak. He’s got a big challenge ahead, and until we see what he’s about, we’re keeping our distance.
29. Jonathan Gannon (Arizona Cardinals)
Still weird. Still awkward. The “pew pew pew” introduction video haunts us to this day. If there’s a way to be both robotic and chaotic at the same time, Gannon has found it.
28. Brian Schottenheimer (Dallas Cowboys)
The Cowboys love to make things harder than they need to be, and hiring Brian Schottenheimer felt like a classic Dallas move. He’s fine, but does anyone really get excited about him?
27. Pete Carroll (Las Vegas Raiders)
Legendary? Yes. But that doesn’t mean we have to like him. Carroll’s rah-rah energy doesn’t hit quite the same now that he’s in Vegas, and his exit from Seattle still feels a little shady.
26. Nick Sirianni (Philadelphia Eagles)
The ultimate “I’d love him if he weren’t on that team” coach. The smug celebrations, the over-the-top attitude—it’s all a bit much. But hey, Philly loves him.
25. Kellen Moore (New Orleans Saints)
An offensive guru, sure, but has anyone ever heard Kellen Moore say something memorable? He’s kind of just there.
24. Brian Daboll (New York Giants)
Daboll was the king of New York for one season, and then reality hit. His sideline tantrums are entertaining, but the shine has worn off a bit.
23. Shane Steichen (Indianapolis Colts)
Props for helping turn Anthony Richardson into a potential superstar. Otherwise, he still feels like an unknown commodity.
22. Ben Johnson (Chicago Bears)
The hype around this guy is insane, but he hasn’t actually coached a game yet. If he turns the Bears around, though, he’ll skyrocket up this list.
21. Kevin Stefanski (Cleveland Browns)
Stefanski seems like a nice guy stuck in a weird situation. It’s hard to fully embrace the Browns with their off-field baggage, but he’s done a solid job keeping them competitive.
20. Todd Bowles (Tampa Bay Buccaneers)
A defensive mastermind who’s also painfully low-energy. We’d love to root for him more, but his teams never seem all that fun.
19. Dan Quinn (Washington Commanders)
The dude was responsible for the infamous 28-3 collapse, and he’s been tasked with fixing one of the most dysfunctional franchises in football. He did a great job year 1, but he still has to prove he can be consistent.
18. Kyle Shanahan (San Francisco 49ers)
One of the best offensive minds in football, but man, does he come off as smug. Winning helps, but blowing two Super Bowls doesn’t.
17. Liam Coen (Jacksonville Jaguars)
Nobody really knows what to expect from Coen, but at least he isn’t Urban Meyer. That alone keeps him in the middle of the pack.
16. Mike Macdonald (Seattle Seahawks)
A mystery wrapped in an enigma. He seems cool, but we need more than just “Ravens defensive guy gets a promotion” before ranking him higher.
15. Kevin O’Connell (Minnesota Vikings)
A young, promising coach who’s done a solid job. Not super exciting, but also not someone you actively root against.
14. Matt LaFleur (Green Bay Packers)
LaFleur is the coach equivalent of a nice pair of khakis—solid, but nothing to get worked up over.
13. Dave Canales (Carolina Panthers)
Anyone who has to fix the Panthers deserves some goodwill. He’s a fun guy who brings energy, but we’ll see if that survives a full season in Carolina.
12. Raheem Morris (Atlanta Falcons)
He’s been around forever, and players love him. The Falcons could do a lot worse.
11. Brian Callahan (Tennessee Titans)
Fresh face, new ideas, and not connected to the miserable Titans offense of the last few years? We’re intrigued.
10. Zac Taylor (Cincinnati Bengals)
At first, he seemed like a placeholder, but then Joe Burrow arrived, and now he’s a winner. Quietly one of the better coaches in the league.
9. Sean McDermott (Buffalo Bills)
A steady hand in Buffalo who’s helped turn the Bills into a powerhouse. Bonus points for the fact that Bills Mafia would go to war for him.
8. DeMeco Ryans (Houston Texans)
The Texans are fun again, and Ryans is a huge reason why. His energy is infectious, and his players love him.
7. Jim Harbaugh (Los Angeles Chargers)
The ultimate football guy. He’s intense, hilarious, and just a little bit weird. The NFL is better with him back.
6. John Harbaugh (Baltimore Ravens)
Just ahead of his brother, the perfect blend of tough, likable, and successful. He’s been leading the Ravens for what feels like forever, and his players adore him. The ultimate coach’s coach.
5. Sean McVay (Los Angeles Rams)
The youngest head coach to win a Super Bowl and one of the most entertaining guys on the sideline. He’s sharp, funny, and knows how to build a winner.
4. Mike Tomlin (Pittsburgh Steelers)
The ultimate leader of men. Never had a losing season. Oozes charisma. Hard not to respect him.
3. Dan Campbell (Detroit Lions)
Bites kneecaps, chugs coffee, and leads one of the most exciting teams in the league. What’s not to love?
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2. Andy Reid (Kansas City Chiefs)
Big Red is a national treasure. Between his love of cheeseburgers and his genius play designs, he’s one of the most beloved figures in football.
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1. Mike McDaniel (Miami Dolphins)
The quirkiest coach in the NFL. Whether he’s making jokes, wearing Yeezys, or out-scheming defenses, McDaniel is impossible not to love.
